Newsletter
The UMMONTE newsletter
Guides and opinions on planning, presenting and releasing your music. New Journal posts arrive by email.
Ideas for independent artists. We will send a confirmation email. If you do not see it, check your spam folder.
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The One-Sheet Isn't a Short EPK
A one-sheet isn't a shrunk-down EPK. It answers a narrower question: is this worth thirty more seconds? Here's why the order matters.
It Sounds Great On Your Headphones. That's Not Enough.
A mix that only survives in the room where it was made is not ready. Four checks that catch it before the release date locks.
You Don't Need A New Identity. You Need To Notice The One You Already Have.
Most artists already have an identity, it just never got noticed, named, or used on purpose. Five places to look for it yourself, before hiring anyone.